How to manage your directory
The build is the start, not the finish. Once your directory is live, everything you do to it happens in one place: the directory dashboard. This guide walks through it tab by tab, so you know where to change a page, feature a business, refresh the data, or connect your domain.
If you have not built one yet, start with How to create a directory website. For naming and publisher identity, see How to brand your directory.

1The dashboard at a glance
Open any directory from your directories list and you land on a dashboard with seven tabs. Here is what each one is for.
| Tab | What it is for |
|---|---|
| Overview | Status, listing count, last built and refreshed dates, recent jobs, and a leads snapshot. |
| Listings | Every business on the site. Hide one, feature one, add one, fix its details, override its SEO. |
| Pages | Edit editorial pages, curate best-of lists, add comparison pages, edit your About and guides. |
| Design | The full design studio, re-openable any time. Colors, fonts, layout, logos. |
| Monetize | Featured placement pricing, partner quote routing, banner ads, and your media kit. |
| Settings | Name, brand assets, publisher and trust, contact channels, lead capture, analytics, domain, delete. |
| Publish | Push your edits live, refresh the data, and set the refresh schedule. |
The one rule that ties it all together: most edits save as a draft first and only appear on the live site when you publish. So the pattern is always the same: change something on any tab, then hit Publish now to push it live. A banner appears across the tabs whenever you have unpublished changes waiting.
2Getting changes live: publish vs refresh
Two different buttons put changes on your site, and they do very different things. This is the one distinction worth learning before anything else.
Publish now
FreeTakes the edits you have made across the tabs and pushes them to the live site. No new data is pulled and no credits are charged. This is your everyday button: reworded a page, hid a listing, changed a color? Publish. There is an optional “Regenerate AI images” tick that costs 4 credits if you want fresh imagery on the same publish; leave it off and it stays free.
Refresh data
0.05 credits per listingRe-pulls the live data from Google: new businesses that have opened, closures, updated ratings, and fresh reviews. It re-scores the rankings, re-analyzes review sentiment where the reviews changed, re-stamps every page with a real date, and then publishes the result. This is the paid one, because it does real work every cycle. Most operators let the schedule run it and rarely press it by hand.
Two more actions you will meet only in specific moments. If a build ever fails right at the deploy step, a recovery card offers a free Retry deploy (the data was already gathered, so there is nothing to pay for again). And a full Rebuild from scratch is a support-side tool; if a directory ever needs one, reach out and we run it for you.

3The refresh cycle
A directory that never updates goes stale, and stale is exactly what Google and AI assistants demote. The refresh is what keeps yours current without you touching it.
Set the cadence
On the Publish tab, choose Monthly, Weekly, or Manual. Monthly suits most niches. Pick Weekly if your category churns fast (new openings, frequent closures); pick Manual if you would rather press the button yourself.
What it costs
0.05 credits per listing, per cycle. A 100-listing directory is 5 credits a refresh; a 300-listing one is 15. The Overview and Publish tabs both show your exact per-cycle cost.
Your edits survive it
Anything you pinned or rewrote (a listing’s corrected details, an edited page, an SEO override) carries through a refresh untouched. The refresh updates the raw data around your edits, not the edits themselves.
If credits run low
The schedule pauses rather than failing, and a banner tells you the directory is in a grace period. Top up or resubscribe and it resumes on the next cycle. While a refresh is actually running, content edits are paused for a few minutes so a save cannot collide with it.
4Managing listings
The Listings tab is the full roster of businesses on your site, searchable and paginated. Expand any row to work on it.
Hide a listing
Untick “Show on site” and the business drops off everywhere on the next publish: the listings, the rankings, best-of pages, area counts, and the sitemap. Its own page starts returning a 404. Use it for a business that does not belong, or one that asked to be removed.
Feature a listing
Turn on Featured and set a “Featured until” date. The business gets a sponsored, clearly-labelled placement above the results and on the homepage until the date passes, when it unfeatures itself. The earned ranking underneath never changes, which is what keeps the site credible enough to sell placement on. See section 6 for the pricing side.
Add a current offer
A short free-text line (“10% off first visit”) that shows on the listing.
Override the SEO
Set a custom meta title, meta description, or H1 for a listing when you want to steer how it appears in search. These are pinned, so they survive refreshes.
Add a listing by hand
The build finds businesses automatically, but if one is missing you can add it. Search by name, phone, or a Google Maps share link, preview the match, and confirm for 0.1 credits. You never have to dig up an ID; the search does that for you.
Add listings in bulk
Need more than one or two? The Bulk add button takes up to 50 Google Maps links pasted at once. Every link is checked first for free, line by line: ready to add, already on your site, invalid, or unavailable. You confirm with the exact total in front of you and only pay for the ones that passed. While the batch runs, editing is paused for a few minutes (a banner shows the progress), and the site publishes itself when it finishes, so there is no separate publish step to remember.
Watch for stale pins
If a listing you added or pinned cannot be found live on Google for a few refresh cycles in a row, the row flags it. Usually it means the business closed or delisted itself.

5Editing pages and editorial
The Pages tab is where you shape the written parts of the directory: the best-of lists, the comparisons, the category and area intros, your About page, and any guides or blog posts.
Edit any generated page
Open a best-of, comparison, category intro, area intro, methodology, or the homepage copy and edit its title, meta, description, and body. Your edits are pinned, so a later refresh will not overwrite them.
Curate a best-of list
Control which businesses make a best-of page and the order they appear in. Removing and reordering is free. Adding a new pick that needs its own write-up costs 1 credit, because the engine writes the entry.
Add a comparison page
Spin up a new head-to-head comparison for 1 credit. You can delete pages you created; engine-made pages you delete stay gone through refreshes too.
Edit your About and guides
The About page and the buyer-guide and blog articles open in a full editor and commit to your site’s own repo. Remember that the buyer-guide library is written on the refresh cycle after launch, so a brand-new directory not showing guides yet is normal.
Rewrite the legal pages
Every directory ships with a privacy policy and terms page written around your publisher identity, not ours, and they read differently on every site by design. If you want your own wording (or a non-English version), open them in the editor and rewrite freely: your version is never overwritten by a refresh.
Tune the free tools
If your directory shipped with calculators or tools, you can edit their copy and turn individual tools on or off. The formulas themselves stay managed for you.

6Monetizing the directory
The Monetize tab is where you set up the revenue side. It works because the earned ranking underneath stays honest; you are selling visibility, never rank.
Featured placement
Set the price you charge for a featured slot. You apply the actual placement per business on the Listings tab (section 4); this is where you record what it sells for.
Partner quote routing
Route the quote requests from a given category or area to a specific partner business. Useful when you have a paying partner who wants the leads from “plumbers in the north side”.
Banner ads and media kit
Enable banner slots and set the prices that appear on your site’s advertise page, so a business owner can see what a placement costs without emailing you first.
Keep it disclosed. If you sell placement, the disclosure flag on your publisher settings should be on, so the trust pages say so plainly. An honest “sponsored” label is what lets you sell placement at all without hurting the rankings people trust.

7Redesigning after launch
The Design tab reopens the same design studio you saw in the wizard, with every choice still editable: preset, colors, fonts, layout, and logos. Changes save as a draft and go live on your next publish, so you can try something and only ship it once it looks right. Nothing about design is locked in at build time.

8Settings and your domain
Settings holds the directory-wide fields, grouped into brand, publisher and trust, lead capture, advanced, and a danger zone.
Rename the directory
The name is editable here. It feeds your page titles, structured data, and branding, so treat a rename as a real brand change rather than a casual one, but it is no longer locked at creation.
Brand, publisher, and trust
Swap logos and favicon, and edit the full publisher block: operator name, about, contact, editor, social links, and the sponsorship-disclosure flag. See the branding guide for what to put here.
Contact channels and lead capture
Toggle the WhatsApp and call buttons, turn the listing-page enquiry form on or off, set your lead thank-you message, and adjust the labels used on listing pages.
Tune the enquiry funnel
The site-wide enquiry form writes its own wording for your niche: a trades directory asks for quotes on a job, an apartments directory asks about availability. Here you can override any label on that form, and the funnel page URL while the site is still pre-launch (once it is live and indexable, the URL locks so a published link never breaks). Not happy with the AI’s vocabulary? Regenerate lead funnel re-rolls it and rebuilds, free.
Analytics and spam protection
Add your GTM container, GA4 ID, and custom head or body scripts, and switch on Cloudflare Turnstile to keep spam off your forms.
Connect your domain
The custom domain panel is here. Add your domain, set the CNAME record at your registrar, and verify. Until a real domain is connected, the site stays on its pages.dev address and is hidden from search engines on purpose. The DNS steps are the same as any LocusPilot site; the custom domain guide has per-registrar instructions.
The danger zone
Deleting a directory removes the live site and its whole lead and click history for good, and the site slot goes into a short cooldown. There is no undo, so it is gated behind a confirm.

9Reading your leads
Every enquiry form and quote request on the directory feeds a leads panel on the Overview tab, alongside a summary of clicks: phone taps, WhatsApp, email, and outbound clicks, plus how often the enquiry forms were seen. It shows counts for the last 7 and 30 days and all time. There is nothing to wire up; the directory captures leads out of the box, and they also flow into your main LocusPilot leads inbox tagged with the page they came from.
Where the email notification goes
When a lead comes in, the alert email goes to the publisher contact email you entered on the wizard’s publisher step. If you left that blank, it falls back to your LocusPilot account email. This is set once when the directory is built, which is a good reason to put a real inbox in the publisher step.
The contact page feeds the same inbox
Every directory now has its own /contact/ page with a form for the site itself: businesses asking to be listed, correction requests, advertising enquiries. Those come into the same leads inbox tagged as contact-page messages, so you can tell a consumer quote request from a business owner wanting to talk to you. The footer links there instead of printing your email address into every page, which keeps it away from scrapers.
Change who gets notified
The recipient lives under Portfolio → Managed sites, not the directory’s own Settings. Your directory appears in that list on its own; open its lead settings and edit the notification email (you can add more than one). Changing the publisher contact email on the directory does not move the notifications, so this is the screen to use.
Already in your portfolio, at no cost to your plan
Every directory is added to Managed sites automatically when it builds, so lead capture and click tracking work from day one. It does not count against your plan’s managed-site limit; directories have their own separate allowance. From Managed sites and the portfolio dashboard you can read a directory’s leads and click activity exactly like any single business site you enrolled. The lead capture guide covers the managed-sites screen in full.
What costs credits after launch
| Action | Cost |
|---|---|
| Publish your edits | Free |
| Regenerate AI images on a publish | 4 credits |
| Refresh the data | 0.05 credits per listing, per cycle |
| Retry a failed deploy | Free (one per build) |
| Add a listing by hand | 0.1 credits each |
| Bulk add listings | 0.1 credits per listing that passes the check |
| New best-of pick that needs a write-up | 1 credit |
| New comparison page | 1 credit |
| Regenerate the lead funnel wording | Free |
Frequently asked questions
I edited a page but the live site still shows the old version. Why?
Edits save as drafts and only appear once you publish. Go to the Publish tab and hit Publish now, or use the unpublished-changes bar that shows across the tabs. Publishing your own edits is free.
What is the difference between publish and refresh?
Publish pushes the edits you have made and is free. Refresh goes back to Google for new data, re-scores, and then publishes, so it costs 0.05 credits per listing each cycle. Publish for your own changes; let the schedule handle refreshes.
Will a refresh wipe out my edits?
No. Anything you pinned or rewrote (listing details, edited pages, SEO overrides, hidden listings) carries through. The refresh updates the raw data around your edits.
Can I rename the directory after launch?
Yes, in Settings. The name is no longer fixed at creation. It still feeds your titles, structured data, and branding, so treat a rename as a deliberate brand change rather than a small tweak.
Can I add a lot of listings at once?
Yes. Bulk add on the Listings tab takes up to 50 Google Maps links in one go. The check step is free and shows you exactly what each link is before you pay; only listings that pass are charged, and the site republishes automatically when the batch completes.
How do I remove a business that should not be listed?
On the Listings tab, expand the row and untick “Show on site”. On the next publish it drops off every page, count, and the sitemap, and its own page starts returning a 404.
Does featuring a business change its ranking?
Never. Featured is a labelled, paid placement that sits above the results and on the homepage. The earned ranking underneath is untouched, which is the whole point: a ranking that is for sale is worth nothing.
My refresh stopped running. What happened?
Most likely your credit balance ran low and the schedule paused into a grace period rather than failing. A banner on the dashboard tells you. Top up or resubscribe and it resumes on the next cycle.
Run it from one dashboard
Edit anything, hit Publish, and let the refresh keep the data current. Almost every choice you made at build time is editable here.
Not built one yet? Start with the create guide, then come back here to run it.
Open your directories